Latest posts
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Which AI models should your brand actually track?
Start with ChatGPT, then add the 2 or 3 AI models your buyers actually use. Here is who is on each model and the research behind every pick.
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The content freshness stats everyone shares, checked
I traced the AI search freshness stats everyone repeats back to their sources. Two hold up, three I couldn’t verify, and two get stretched.
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The pages that get cited most in ChatGPT aren’t the ones that last
Guides and lists win ChatGPT citations fast, then fade. Reference and research pages barely move. 7 weeks of data by page type.